Wokingham Housing Ltd

Wokingham Borough Council approached DS.Emotion to create a development brand for a new company providing high quality affordable and market homes for local people. Simultaneously WBC appointed DS.E to create a brand for Loddon Homes, the councils social housing business.

Bringing all stakeholders together, DS.E carried out a series of brand workshops and developed a set of company values, personality and a unique proposition for each business. These would go on to provide the foundation for both brands logos, identity / look and feel, tone of voice and marketing activity across traditional and digital channels.