Quite often DS.Emotion are approached to help businesses and brands launch new products or services. Often these projects fall outside of the type of work we’re well known for. In this case we were so keen to help in any way we could to create a brand for such a great new product.
EarthKind® Shampoo Bars:
- Naturally made
- Made with sustainable ingredients
- Vegan formula
- Made with organic oils
- Made in the UK
We decided to fully support the development of the brand and helped to create the brand ethos using workshops and focus groups. We named the brand and created the look and feel for the identity and packaging using our dedicated team of designers.
It’s great to see that Earthkind reached the finals of the CEW Beauty Awards in the ‘Best New Brand Category’ for 2020.